Showrooms

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Mobile Showroom Treats Customers to Convenience

Location matters. For The Standard Group, location means taking the dealer's... More

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Community Design

Communities across the country are requring developers to use Low Impact Development strategies to manage storm water runoff. More

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Upsell Better: Use Your Pitch to Push Brand Value

The secret to up-selling is not persuading clients to spend more against their will. Successful up-selling occurs when you develop presentations to inspire your audience into the actions they want to take. Successful up-selling begins by recognizing when clients are eager to buy higher-end products to enhance their social status or desire higher quality and are willing to pay for it. It ends when you deliver a presentation that inspires action by establishing brand value that people want to own. More

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Make Your Deck Display a Real Sales Tool

A good deck display answers customers' questions by showing them how products will look in place. A great one touches their emotions by helping them imagine the possibilities. More

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How a Dayton Lumberyard Grew Bigger by Going Smaller and Going Downtown

Requarth Supply One uses the same space where it sold materials to the Wright Brothers to appeal to Dayton home owners. More

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Changing the Sales Concept Boosts the Sales at This Ohio Dealer's Showroom

From Pinterest-style boards to the creation of a knowledge center, Nisbet Brower seeks to shift the way its 'clients' shop. More

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Profiling Desire
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New Google Maps Feature Visualizes Facility Interiors

A relatively new feature from Google's Google Maps is opening up a new interface for small business owners to virtually interact with clients and drum up foot traffic. More

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Universal Supply Co. Acquires N.J.'s American Classic Cabinet Co.

Hammonton, N.J.-based building materials supplier Universal Supply Company added to its cadre of New Jersey design centers with the acquisition and remodel of the American Classic Cabinet Company in Haddonfield. More

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Steal This Idea: Start Selling at the Front Door

At Speonk Lumber's showroom in New York State, the sales pitch begins as soon as... More

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