Marketing

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Wizard of Awws: Buzick Lumber's Ads Make a Lasting Impression

From Wonder Woman to The Wizard of Oz, Buzick Lumber president Susan Elmore will... More

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Shedding Stock: BMC Consolidates Merger Under Its Own Name

Logo updated, stock ticker symbol changed from STCK to BMCH More

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Contractor Loyalty Programs Are an Underused Way to Boost Sales, Study Finds

Principia says manufacturers and dealers both can benefit if they structure the... More

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84 Lumber Names New Marketing/PR VP

Becky Mancuso brings 15 years' experience to the PS100 dealer More

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Excellence Award Winner, Marketing: Ro-Mac Lumber & Supply

A multi-platform campaign centered on freely offered building and remodeling... More

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Excellence Awards Merit, Marketing: Millard Lumber

A focus on branding and mobile-friendly web design helped Millard Lumber capture... More

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E-Commerce is Now Mostly Mobile. How Is Your Company Site Incorporating Responsive Design?

More than 50% of all online commerce takes place on mobile devices. Use responsive... More

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Central Valley Builders Supply Shortens Name, Expands Mission

Change to just 'Central Valley' reflects moves beyond LBM More

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Do it Best Launches Program to Help Members Boost Industrial/Commercial Sales

New program is designed to help retail store owners integrate industrial/... More

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Carter Lumber Alludes to BFS/ProBuild Sale to Sell to Pros

"Don't gamble, build with stability," says new ad campaign More

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