Nisbet Brower

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Changing the Sales Concept Boosts the Sales at This Ohio Dealer's Showroom

From Pinterest-style boards to the creation of a knowledge center, Nisbet Brower seeks to shift the way its 'clients' shop. More

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Profiling Desire
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Nisbet Brower

Doug Hinger knows showrooms. For 10 years as the vice president of operations for Drees Co., Hinger was at the forefront of sourcing, supplying, and developing product mixes for clients purchasing the upwards of 3,000 homes the Fort Mitchell, Ky.-based production builder builds annually, and even designed several 7,000- and 8,000-square-foot design centers for Drees buyers to use. More

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