Germantown, Tenn.-based Germantown Hardware celebrated its grand reopening with a ribbon-cutting ceremony, a tour with city officials, and a customer celebration. The reopening marked not only a milestone for the growth of the store, but also the culmination of a major retail enhancement project for Orgill, Central Network Retail Group (CNRG), and Tyndale Advisors, a management, consulting, and marketing firm that primarily serves Orgill dealers.
John, Marcia, and Justin Wagner, the former owners and operators of Germantown Hardware, agreed to sell their business and operating assets to CNRG, a wholly-owned subsidiary of Orgill and a multi-format, multi-brand retailer, in 2020. CNRG currently operates 140 hardware stores, home centers, and lumberyards in 16 states. Germantown Hardware offered a full assortment of hardware, plumbing, electrical, outdoor power equipment, and outdoor living products and lawn and garden supplies.
“We had always thought that it would be ideal to have a CNRG location in the Memphis area, and Germantown Hardware offered us this opportunity,” says John Sieggreen, CNRG president and executive vice president of retail at Orgill. “The store had a great reputation with local customers and was a staple of the local community and being in close proximity to Orgill’s headquarters and our concept center, it allows us much better access to the site. This also makes it easier for us to use it as a showcase for when we want to illustrate our range of programs and services to visitors.”
The Germantown Hardware store underwent a remodel and expansion project after CNRG acquired the business. The store’s footprint expanded by over 75% to nearly 42,000 square feet. The sales floor also increased by more than 50% to 23,000 square feet and 12,000 new products were added to the store’s offerings. Featured new and expanded services include a Germantown Hardware Rewards loyalty program, an integrated e-commerce website and Buy Online, Pickup in Store small engine repair expansion, an outdoor/nursery checkout, and bulk propane refill options.
“Everyone could easily visit and lend their expertise on how to mold it into this model of what a community hardware store could be,” Phillip Walker, president of Tyndale Advisors, said of the transformation of Germantown Hardware and the benefit of its proximity to Orgill’s headquarters. “It’s a great representation of what both Tyndale Advisors and Orgill have to offer to our customer base. When customers or prospects come to Orgill, we can now take them to a local store and show them our retail recommendations in action. This store is proof that we’re not just suggesting these changes—we are putting them into action in a real-world retail environment because they work.”
Collierville, Tenn.-based Orgill serves more than 12,00 retail hardware stores, home centers, professional lumber dealers, and farm stores throughout the U.S. and Canada.
