Tool manufacturer Metabo HPT entered a partnership with HomeAdvisor, a digital marketplace helping homeowners connect with service professionals to complete home improvement projects. Through Metabo HPT’s network in the independent channel, dealers can offer their end user customers 50% off HomeAdvisor ProFinder leads for the first 30 days after new enrollment. An 8% quarterly rebate on all lead spend is also offered.
HomeAdvisor has seen recent growth in consumers turning to their brand looking for professionals to complete home improvement projects. According to the companies, the partnership between HomeAdvisor and Metabo HPT will give pros a convenient way to be considered for such project requests. Pros will get leads in real time, targeted by their zip code.
Pros will be able to control the lead flow to fill downtime and will be able to customize the services they offer and get free call tracking and lead management.
Braselton, Ga.-based Metabo HPT offers an line of professional-grade power tools and accessories for woodworking, metalworking, drilling and fastening, concrete drilling and cutting, and outdoor power equipment products as well as a complete line of pneumatic nailers, staplers, compressors, and collated fasteners.
