Fortress Building Products appointed Jarrett Adams as the director of the company’s framing category. In the role, Adams will oversee the brand strategy and development of the company’s framing product category.

Adams previously served as the director of building accessories for PrimeSource Building Products and has 12 years of building products industry experience. Adams will be responsible for building and sustaining the Fortress fencing portfolio as the company continues to expand its manufacturing and supply chain footprint. According to Fortress, Adams’s efforts will focus on driving product success, increasing profitability, and commercializing multiple fencing product lines.

“Jarrett’s wealth of knowledge and experience in the building products industry make him the ideal candidate to lead the Fortress fencing product category,” Toby Bostwick, vice president of product and brand at Fortress, said in a news release. “His exceptional track record will help us achieve our ultimate goal of expanding product offerings and scaling to meet demand.

In addition to Adams, the manufacturer recently promoted Michael Jones to the position of associate director in the fencing category. Jones is responsible for supporting the increase of aluminum, steel, and composite fencing product sales.

Texas-based Fortress Building Products is a building materials supplier and manufacturer for the residential, multifamily, and commercial industries. The Fortress family of brands includes Fortress Railing Products, Fortress Fence Products, OZCO Building Products, Fortress Deck, and Fortress Framing. Fortress recently appointed Tommy Junker as the company’s product manager for cladding and decking and promoted A.J. Jesiolowski to director of the company’s framing category.