Beacon announced that its five waterproofing brands across the western U.S., including Hawaii, will now be named Beacon Waterproofing Products.
“We took the first step to update the branding of our 40 exterior brands a year ago and now are pleased to bring our waterproofing businesses under the same Beacon Building Products umbrella,” Beacon president and CEO Julian Francis said in a news release. “Waterproofing products are an important part of our residential and commercial customers’ requirements for new construction as well as replacement and remodeling work.”
The Beacon Waterproofing Products brand name and logo will be adopted at over 20 locations across the west coast, replacing Atlas Supply in Washington, Oregon, and Idaho; Can-Do Supply in Hawaii; Lowry’s and SWS in California and Arizona; and ProCoast Systems in Colorado and Utah. Beacon also opened a waterproofing branch in Las Vegas, Nev., recently that will also operate under the new brand name.
“The contractor, consultant, and architectural communities will now benefit from Beacon’s strength in providing technical solutions from the rooftop to the foundation - truly the full building envelope,” Nevin Holly, Beacon’s national vice president of waterproofing, said. “In addition, all of our waterproofing products are now available on our industry-leading e-commerce platform, Beacon PRO+, so that customers can save time and increase their efficiency.”
Herndon, Va.-based Beacon distributes roofing materials and complementary building products. The company operates over 400 branches throughout all 50 U.S. states and six Canadian provinces.
