There are infinite ways to gain new business. We took two new paths last year at Gordon Lumber--one analytical, one human--and as a result pushed our sales up 21%. Here's how we did it, starting with the analytical approach.
What often separates the good from the great lumberyards? Much of the time, Gary Farber argues, it's the culture. In this three-part series, the former Dunn Lumber exec explains why culture matters and how to build it at your yard.