Rome, GA

A Loose Noose
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A Loose Noose

LBM veterans say--sometimes with exasperation--that attitudes appear to be... More

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Wheeler's Files for Chapter 11

Wheeler's Building Materials, the Rome, Ga.-based dealer that ranked 24th on the 2007 ProSales 100, filed last Monday, Feb. 11, for protection against creditors under Chapter 11 of the federal bankruptcy laws, the Rome News-Tribune reported Tuesday morning. More filings were expected Tuesday. More

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Housing Crash Forces Wheeler's To Downsize

The continuing housing market downturn has caught up with Wheeler's Building Materials, the Rome, Ga.-based pro dealer. According to a report Dec. 4 by the Rome News-Tribune newspaper, Wheeler's has closed several of its locations, including several sites in metro Atlanta plus Calhoun and Dalton. Additionally, the company, which once employed nearly 1,000 people, is down to less than 500 today, the newspaper quoted Wheeler's CEO Mark Manis as saying. Attempts by ProSales to reach Manis have been unsuccessful. More

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On the Installment Plan

Early last year, Wheeler's, a Rome, Ga.?based pro dealer, reorganized its installation department, whose activities generate 20% of the company's annual revenue, "so that we'd be set up more like a builder," says Rick Ariail, Wheeler's director of installed sales. It established a deeper field hierarchy that now has 22 project managers, four territory managers, and one operations manager, all supported by teams of designers, estimators, and cost analysts who, says Ariail, can pinpoint "to the dime" a job's expense. More

Upstream, Downstream
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Upstream, Downstream

As it adds new yards, Wheeler's is besting competitors by expanding manufacturing... More

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