Greg Brooks

Greg Brooks's Posts

Oasis or Mirage?

We're Not Dead. Here's a reality check. According to World Bank data, the United States still accounts for 25% of world gross domestic product and 25% of global manufacturing output; China isn't even close. The Chicago Federal Reserve says the primary reason we're losing manufacturing jobs isn't offshoring, it's because productivity has been rising at an incredible average of 3% per year since 1949. That's no consolation if you lost your job, but it's hardly a competitive disadvantage. Read more

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ur nxt gnr8n of wrkrz

A few months ago, a group of dealers approached me about developing a seminar on managing the next generation of workers. I have to admit I was not 100% sold on the idea. Not that I wasn't interested: I've done enough research to know that the housing industry will change more in the next decade than it has in the past three as baby boomers retire and millennials, now in their teens and 20s, start buying homes. It's not that I don't think the topic is important, either. Attracting young talent is the most pressing long-range challenge dealers face. Read more

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Managing Millennials Managing Millennials

Greg Brooks suggests taking advantage of what the latest workforce talent has to offer. Read more

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The Shortest Great Depression on Record? The Shortest Great Depression on Record?

"I'm having trouble feeling appropriately bleak" about the current recession, Greg Brooks says. Yes, things are bad, but 7% unemployment is a far cry from 25% in the Great Depression and well below 10% during the 1980-82 downturn. The longest economic slump since World War II lasted 16 months; as we apparently just discovered, we're already 12 months into this one. We're poorer on paper than we were five years ago, but we're still miles ahead of our grandparents Read more

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Friends in Low Places Friends in Low Places

Like any blue-collar business, this one is full of old adages that, taken together, add up to sort of a redneck MBA. It's possible to ignore them when business is booming, but it's always interesting to see granddad become a genius again when the market turns sour. Read more

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